Expandi alternatives: choosing the right LinkedIn automation tool

The best Expandi alternatives depend on what you need. For simpler LinkedIn plus email campaigns, Waalaxy. For many LinkedIn senders under one plan, HeyReach. If you want a tool that finds prospects from buying signals, scores them against your ICP and writes each message, GTM Plays takes a different, agent-based approach.

What Expandi does well

Expandi is a mature, cloud-based LinkedIn automation tool aimed at sales teams, lead generation agencies and recruiters. According to its site, it offers:

• a smart sequence builder that branches on prospect behaviour, with LinkedIn actions and email steps;
• a dedicated, country-based IP per account, automatic warm-up and recommended daily limit ranges;
• a global smart inbox with labels, tags and notes;
• campaign A/B testing, a blacklist, and automatic de-duplication across people and companies;
• native CRM integrations and webhooks;
• roles and permissions, multi-account management, and white-label for agencies;
• an MCP connection, so AI assistants such as Claude or ChatGPT can build lists and draft campaigns, with you approving what sends;
• a 7-day free trial with all features, and monthly or annual billing (paying annually upfront gives a 20% discount).

Expandi says Sales Navigator is optional but recommended. The company behind it, ProfitSoft BV, is based in Eindhoven, the Netherlands.

Why teams look for an Expandi alternative

• Power you may not need. A deep sequence builder is valuable for agencies and growth teams, but it can be more than a founder or small team will use.
• You still choose who to contact. Expandi automates outreach to audiences you define. Finding the right people, at the right moment, is still on you.
• Agent vs sequencer. Some teams want a tool that decides who to contact and writes each message, rather than one that executes their sequences.

Expandi alternatives compared

Vendor descriptions are from each vendor's own site, checked in October 2026.

Tool	Focus	Best for
GTM Plays	AI agent: finds intent signals, scores fit against your ICP, writes and sends LinkedIn messages from your account, replies in one inbox	Signal-led outreach with little setup
Waalaxy	LinkedIn and email sequences, 99+ templates, up to 800 connection requests a month, 14-day free trial	First-time and small-team outreach
HeyReach	Multi-sender LinkedIn outreach (unlimited on its top plan), sender rotation, unified inbox	Agencies running many accounts
PhantomBuster	Automation platform of task-specific Phantoms	Custom data and automation workflows

For a direct comparison, see Waalaxy vs Expandi. If you are weighing PhantomBuster too, read our PhantomBuster alternatives page.

Expandi pricing (as of Oct 2026)

Expandi keeps pricing simple on expandi.io/pricing. The Business plan is $99 a month, or $79 a month billed annually, and includes the cloud app, a dedicated country-based IP, automatic warm-up, unlimited campaigns, the sequence builder, email follow-ups and integrations. Image and GIF personalisation costs extra, and video personalisation is a paid add-on through a partner.

The Agency plan is for 10 or more seats or white label, priced through sales, and adds roles and permissions, centralised campaign management, client reports and a dedicated customer success manager. Every plan starts with a 7-day free trial.

The best Expandi alternatives in detail

Eight options, compared on what they do, what they cost and who they suit. Descriptions and prices come from each vendor's own site, checked in October 2026.

GTM Plays

What it is: an AI agent for LinkedIn. It finds people showing intent signals, scores each one for fit against your ICP, writes a message for each person and sends it from your own LinkedIn account. Replies come into one inbox, where you take over. It does not book meetings by itself.

Pricing: Pro is $149 a month after a 7-day free trial, and each extra agent is $59 a month. Live Leads, a one-off extraction of a LinkedIn company page's followers or a post's engagers, is paid per lead with credits and is separate from Pro.

Best for: founders and small teams who want signal-led LinkedIn outreach without building workflows.

Integrations and exports: HubSpot, Salesforce, Pipedrive, Zoho CRM, Attio, folk, Breakcold, Instantly, Smartlead, SmartReach, HeyReach, Slack, Clay and Zapier, plus webhooks, a REST API and an MCP server. CSV export, and credits for email and phone enrichment. Live Leads exports in Clay, Instantly and Smartlead formats.

Limits: it is not a contact database to browse, and it has no built-in email sequencer or dialer; for email it connects to tools such as Instantly, Smartlead and SmartReach.

Waalaxy

What it is: LinkedIn prospecting automation with pre-built sequences, email follow-ups and an email finder, according to waalaxy.com.

Pricing (as of Oct 2026, waalaxy.com/pricing): Pro €19, Advanced €49 and Business €69 per user per month as displayed, with discounts for quarterly and yearly billing. Pro allows 300 invitations a month; Advanced and Business allow 800. Business adds cold email sequences and 500 email finder credits a month. All plans have a 14-day free trial.

Best for: solo users and teams who want simple, template-driven LinkedIn and email campaigns.

Limits: you build the lists and choose the sequences; it does not decide who is in market.

HeyReach

What it is: LinkedIn outreach across many sender accounts, with rotation, a unified inbox, an API, webhooks and an MCP server, according to heyreach.io.

Pricing (as of Oct 2026, heyreach.io/pricing): Growth is $79 a month per sender. Agency is $999 a month for 25 senders, with white label included. Unlimited is $2,999 a month, capped at 300 senders under its fair-use policy. Quarterly and yearly billing are discounted.

Best for: agencies and teams running outreach from many LinkedIn accounts.

Limits: you need a lead source, such as Sales Navigator, Clay or a signal tool.

Skylead

What it is: LinkedIn and email outreach with smart sequences, unlimited email accounts, email warm-up, an email finder and post signals, according to skylead.io.

Pricing (as of Oct 2026, skylead.io/pricing): All-in-one is $100 per seat a month. Agency is $999 a month for 25 seats or $1999 a month for unlimited seats, listed as a first-year promotion. Annual billing gives two months free.

Best for: teams who want LinkedIn and email in one sequence, and agencies who need white label.

Limits: like other sequencers, results depend on the lists you feed it.

Dripify

What it is: LinkedIn and email drip campaigns with a drag-and-drop builder, lead tagging and step analytics, according to dripify.com.

Pricing (as of Oct 2026, dripify.com/pricing): Pro is $79 per user a month ($59 billed annually) and Advanced is $99 per user a month ($79 billed annually), which adds team management, A/B testing and advanced LinkedIn protection. Enterprise is custom. There is a 7-day free trial with no credit card.

Best for: individual sellers and small sales teams who want straightforward sequences.

Limits: daily quotas apply; its plan table lists 75 connection requests a day.

La Growth Machine

What it is: multichannel outreach across LinkedIn, email and, on higher plans, calls and X, with waterfall email enrichment and AI voice messages, according to lagrowthmachine.com.

Pricing (as of Oct 2026, lagrowthmachine.com/pricing): plans start at €60 a month per identity on Basic, with Pro at €120 as displayed on its pricing page; each identity is billed separately. There is a 14-day free trial.

Best for: teams who want LinkedIn and email sequences sent from several identities.

Limits: pricing is per identity, so costs grow with each sender.

lemlist

What it is: a cold email platform with LinkedIn automation on its Multichannel plan, a 650M+ lead database, AI agents and email warm-up, according to lemlist.com.

Pricing (as of Oct 2026, lemlist.com/pricing): Email is $69 a month ($55 billed yearly). Multichannel is $109 a month ($87 billed yearly) and adds LinkedIn automation, a dialer and five senders per user. Enterprise is custom. Data and buying-signal add-ons are extra.

Best for: email-first teams who want LinkedIn as a second channel.

Limits: LinkedIn automation needs the higher plan.

Dux-Soup (STACKED)

What it is: LinkedIn automation with drip campaigns of up to 12 actions, lead management and integrations, sold as STACKED, powered by Dux-Soup, according to dux-soup.com.

Pricing (as of Oct 2026, dux-soup.com/pricing): STACKED local, a desktop app, is $55 per seat a month ($41.25 billed annually). STACKED cloud is $99 per seat a month ($74.17 billed annually).

Best for: individuals who want low-cost LinkedIn automation.

Limits: the local version runs on your own machine.

When GTM Plays is the better fit

• You want the tool to find intent signals for you, such as engagement with your competitors and topics. Our buying signals guide explains the idea.
• You want every prospect scored for fit against your ideal customer profile before anything is sent.
• You want a message written for each person that references the signal, sent from your own LinkedIn account.
• You want replies in one inbox, where you take over. GTM Plays does not book meetings for you.

Pro is $149 a month after a 7-day free trial, and extra agents are $59 a month.

When Expandi is still the better fit

• You are an agency that needs white-label and client workspaces.
• You want fine control over branching sequences, A/B tests and email steps.
• You already know exactly who to target and need reliable execution at scale.

Running outreach for clients? See lead generation for agencies.

Migration checklist: switching from Expandi

1. Export leads, campaign stats and conversation history.
2. Write down your sequence logic, including the conditions and delays that worked.
3. Pause Expandi campaigns before starting a new tool on the same LinkedIn account.
4. Agencies: move one client at a time, starting with the smallest account.
5. Recreate webhooks and CRM sync and test on a small batch.
6. Compare acceptance and reply rates over two weeks before cancelling.